Weighing the impact: How do Australian families interpret and respond to population messaging about obesity, weight loss and physical activity? [ 2011 - 2013 ]

Research Grant

[Cite as]

Researchers Thomas Dr Samantha L; Prof Timothy S Olds; Dr Samantha L Murray; Prof Jim Hyde

Brief description How do adults and adolescents - both fat and thin - respond to the range of obesity messages that they are exposed to in their everyday lives? This study investigates the attitudes and opinions of 150 families about current obesity campaigns, and will develop a practical template for improving current obesity messaging strategies.

Funding Amount $312,731

Funding Scheme Discovery Projects

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